Imagery designed in a retro or antique style and employed as the large banner displayed at the top of a Facebook profile is used to create a specific aesthetic. Such images, often incorporating design elements from past eras, aim to evoke nostalgia or reflect a particular interest in historical themes. For example, a profile owner might select a sepia-toned photograph of a classic automobile or an illustration reminiscent of a 1950s advertisement to serve as their profile’s prominent visual.
The incorporation of these images can offer several advantages to the user. They allow for the immediate communication of personality and interests. Furthermore, they provide a method of enhancing visual appeal, potentially increasing engagement from viewers. Historically, the adoption of this specific aesthetic represents a cyclical trend in design, as individuals often find inspiration and comfort in familiar styles and images from previous generations.