The duration of video content on Instagram varies depending on the platform area where the video is posted. Reels, Stories, in-feed posts, and Instagram Live each have different time limitations to adhere to. For example, a standard in-feed video post allows for a longer duration than a Story segment.
Understanding these duration constraints is crucial for content creators and businesses using the platform. Adhering to specified time limits ensures seamless viewing and optimal engagement. These specifications have evolved over time, reflecting Instagram’s ongoing adjustments to user experience and content consumption habits.