The function to remove records of previously watched content on the social media platform allows users to manage their viewing data. This capability erases titles and related information about videos watched while logged into a user’s account. An example is when a user deletes their history to prevent targeted advertisements based on their past viewing choices.
Managing watch records enables increased privacy and a more personalized user experience. The ability to control this data can limit the platform’s ability to create viewing profiles. This provides benefits such as mitigating unwanted ad targeting and maintaining greater control over one’s digital footprint. Before its introduction, users had less direct control over this aspect of their data on the platform.