The phrase references data pertaining to the reach and visibility of the National Mango Board’s (NMB) content on the Facebook platform during the calendar year 2019. This includes metrics such as the number of times the NMB’s Facebook posts were displayed to users. Such figures are commonly reported in annual reports to demonstrate marketing effectiveness and audience engagement.
Analyzing these numbers allows stakeholders to assess the efficacy of the NMBs social media strategies. Higher numbers typically indicate successful content and targeting, leading to greater consumer awareness and potential sales growth. Historically, such metrics have become vital in evaluating marketing investments, particularly in the food and agricultural sectors, where consumer perception significantly influences market demand.
