The ability to limit or eliminate promotional content appearing before, during, or after video playback on the Facebook platform is a common user concern. These interruptions can detract from the viewing experience, leading users to seek methods for minimizing their occurrence. Functionality designed to manage ad preferences and frequency aims to address this user experience element.
Minimizing disruptions during video consumption improves user satisfaction and engagement with content. Historically, advertising has been integral to the platform’s revenue model; however, balancing monetization with user experience remains a priority. Options to control ad relevance and quantity empower users to tailor their interactions with the platform.