The concept refers to acquiring a small number of individuals to subscribe to an Instagram account without monetary cost. For example, a new user might seek this initial boost to make their profile appear more established, encouraging further organic growth. This practice is distinct from purchasing larger quantities of followers.
Such a strategy can offer the perceived benefit of quicker visibility within the platform’s ecosystem. Historically, services offering this have been used to attract initial attention, creating a foundation for increased interaction and wider reach. However, the value of these followers is often debated, as they may not represent genuine engagement with the account’s content.