The Heisman name has signified excellence, determination, and prestige among college football’s elite for eight generations. In 1994, the next level of outstanding achievers ensconced their names into the Heisman lore when the Wendy’s High School Heisman (WHSH) was created.

The WHSH program has set the standard for high school student-athletes, and gained tremendous prestige in its own right as the program combines the best of high school athlete and academic awards. Each fall, the WHSH recognizes the nation’s most esteemed high school senior men and women for excellence in academics, athletics, and community/school leadership. Students from across the country become in involved in the WHSH program because these prestigious student recognition awards highlight their accomplishments and the winning students are showcased on a national level.

To date more than 198,000 high school students have represented their schools and have been touched by the Heisman mystique. Of them, 193 have progressed to national Finalist level, with 32 earning the designation of Wendy's High School Heisman National Award Winners.

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